This February will mark 125 years within the biz for Anchor Brewing, with no scarcity of milestones in current instances. The model was acquired by Sapporo in 2017 and made headlines two years later when workers efficiently fought to unionize.
Now, with the 125th anniversary across the nook, Anchor Brewing has introduced a slew of modifications on the horizon. For starters, the packaging for the model’s basic beers just like the California Lager and Liberty Ale can be revamped. The brand new look will function a “retro-modern aesthetic” in line with an e mail press launch.
This March, new beers will even be part of the lineup. Followers can sit up for a Tropical Hazy IPA, Crisp Pilsner, and Anchor’s first 100-calorie brew the “Little Weekend.” Even higher, the brewery is providing “retro-priced” $1.25 six-packs for pickup from its San Francisco Public Taps location.
In looking forward to the following 125 years, Anchor has additionally introduced new sustainability initiatives. These embrace finishing a water therapy facility that can enable the brewery to recycle industrial use water and scale back its general water utilization. The model additionally plans to proceed working with Baykeeper, a non-profit centered on preserving the San Francisco Bay, and just lately solid a brand new partnership with the California State Parks Basis.